Samsung has officially confirmed that it will conduct a Galaxy Unpacked event in the last week of July. Although the dates have not been explicitly revealed, it will happen between July 24 and July 28 with rumors hinting at July 26 as the possible date. This year marks the first time Samsung will be conducting the Galaxy Unpacked event in its home country.
Samsung Galaxy Unpacked event confirmed for next month
The Samsung Galaxy Unpacked event will take place in South Korea at the end of next month. It will be hosted in Seol at COEX in Samseong-dong, Gangnam. It is said to be a unique location offering the world a blend of the past, present, and future.
Since the first Unpacked event way back in 2010 in Las Vegas, Samsung has held every Unpacked event in key cities around the world like New York, Berlin, London, and Barcelona. With the upcoming event in Seol, Samsung says that it is shifting the direction for Unpacked for foldable devices to “focus on different trend-leading cultural cities around the globe that closely align with the designated theme of each event.”
The company added that Seol was selected because of its role in influencing global trends with its dynamic culture and innovation and it also reflects the brand’s strong confidence in the foldable category.
The South Korean brand is aiming to drive the widespread adoption of its foldable phones and boost its position as an industry and category leader.
At the upcoming Galaxy Unpacked event, Samsung is expected to announce the fifth-generation Galaxy Z Flip 5, Z Fold 5, as well as the Galaxy Watch 6 series and Galaxy Tab S9 lineup.
We can expect Samsung to send out official invites revealing the date of the Unpack Event in the coming weeks.
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