Apple Stores might just be bringing another big announcement to the market. The company is looking to revolutionize customer convenience. According to Bloomberg’s Mark Gurman, Apple is set to introduce “EasyPay Online Ordering,” allowing physical retail stores to book a sale and ship the desired device directly to the customer’s home or office using EasyPay point-of-sale machines.

Customers can book their products using EasyPay POS machines in their retail stores

For the first time, Apple Stores will offer to ship devices paid for in-store. This benefits both the store and the customers. When a particular device is out of stock, the store can still secure the sale by arranging for delivery. Moreover, customers purchasing bulky items like iMacs or Mac Pros will no longer have to worry about transporting their purchases, as they can have them conveniently delivered.

Apple

Apple’s visionary move comes ahead of the launch of the highly anticipated Vision Pro spatial computer, expected to carry a price tag of $3499. This advanced product will likely require various sizes of headset components and prescription lens inserts, posing stocking challenges for each store. The solution is to take Vision Pro orders in-store and ship any unavailable parts directly to the buyers.

An internal Apple memo reveals the company’s commitment to customer satisfaction. The memo states that Apple wants all customers to leave the store with precisely what they came for. With “EasyPay Online Ordering,” launching early next month, customers can choose between different fulfillment methods, such as shipping or product personalization.

Currently, Apple Store customers who wish to have a product shipped must either place the order online using a store’s demo iPad or Mac or rely on an Apple Store employee to place the order using their EasyPay device and an internet connection. The new system streamlines this process, providing a seamless experience.

Apple’s dedication to customer experience doesn’t stop there. Changes are also in the works for the “Today at Apple” hands-on sessions held at certain stores. These sessions help Apple device owners unleash their creativity to the fullest. While the specific changes remain undisclosed, they are expected to roll out starting next month, promising an enhanced experience for Apple enthusiasts.

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