There was much gossip when Samsung stopped manufacturing the Samsung Galaxy Note series, the fans were against the electronics maker’s decision. Well, over time, the decision seems to have paved in the right direction. Samsung has established itself in the foldable market with the Galaxy Z Series smartphones. From the recent sales figures, it seems the company not only managed to forge a new segment but even ushered in a new market with its foldable smartphones.
Must See: China’s best-selling foldable smartphone list has Samsung at the end
While speaking at the IFA 2023 went in Berlin, Benjamin Braun, Chief Marketing Officer of Samsung Europe, said, “Our latest foldable phones are selling super-fast. In fact, the annual sales of our foldable devices have exceeded the Note series in Europe.” The company didn’t mention any exact figures and details about other markets. But mentioned the sales ratio of 7:3 between the Galaxy Z Flip 5 and Galaxy Z Fold 5. The buyers opted for Graphite and Mint colors while grabbing Galaxy Z Flip 5, and the Icy Blue and Phantom Black Galaxy Z Fold 5.
It is a great achievement for the Samsung Mobile team, as alongside the sales, the Average Selling Price – ASP has increased considerably over time. The expectations of Samsung seem to have aligned well with the Galaxy Z Fold 5 and Galaxy Z Flip 5 sales.
Recent reports also confirmed better sales of the new Galaxy Foldables in other markets. In India, Samsung registered a 70% increase in pre-orders for the Galaxy Z Fold 5 and Galaxy Z Flip 5. On the global stage, the sales have already surpassed 10 million units.
Related: Samsung Galaxy Z Flip 5 Is a Tough Clamshell Foldable Phone, Comes Out Unscathed In Durability Test
With the launch of more foldable smartphones from other companies, we believe a fierce competition in the market within a few years.
