In an effort to entice users to subscribe to its paid Premium service, YouTube is rolling out a new feature called Playables. Playables is a standalone section within the YouTube app or desktop website that allows users to play arcade games without having to download anything.

YouTube launches Playables for premium users

Upon entering Playables, users are presented with two tabs: Home and Browse. The Home tab displays a list of recently played games and a curated selection of popular titles. The Browse tab, on the other hand, offers a wider range of games, currently numbering around 37.

YouTube launches Playables

The key selling point of Playables is that all games are playable directly within the YouTube app or website, eliminating the need for downloads. This makes it incredibly easy for users to jump into a game without any hassle.

Currently, Playables is in beta testing and is only accessible to a limited group of Premium subscribers. However, YouTube intends to gradually expand access to Playables over the coming months.

The initial selection of games on Playables includes popular titles like Angry Birds Showdown, Brain Out, and Daily Solitaire. While the current library is relatively modest, YouTube is expected to add more games in the future.

YouTube is not the first streaming service to offer a game arcade to its subscribers. Netflix introduced its own game arcade in November 2021, but it has not gained significant traction. It remains to be seen whether Playables will fare better than Netflix’s game arcade.

YouTube plans to continue offering Playables until March 28, 2024, after which the company will assess its performance and make a decision about its future. If Playables proves to be popular, it could become a permanent fixture on the platform.

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(Via)

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