Microsoft could be considering the idea of a new free Xbox Game Pass tier. A company executive has shared his thoughts regarding a new free tier for Xbox cloud game streaming that will support advertisements. So here are all the details.

Microsoft Xbox Game Pass May Stream with Ads

During the Wells Fargo TMT Summit, Tim Stuart, the Xbox Chief Financial Officer, told attendees that the company wants to bring Game Pass “to every screen that can play a game.” This will prove to be quite difficult, but a method that could help expand the service might be an ad supporting tier on game streaming. The change may help make the Game Pass a lot more accessible to gamers residing in emerging markets.

Stuart stated, “The vision I like to talk about is we have xCloud game streaming, so you can subscribe to Game Pass Ultimate and you can stream hundreds of games to really any endpoint that has a browser experience”. He adds that “For models like Africa, or India, Southeast Asia, maybe places that aren’t console-first, you can say, ‘hey, do you want to watch 30 seconds of an ad and then get two hours of game streaming?’

Ths would basically mean that Microsoft would run short ads that bring hours of gameplay to players in regions that do not have a high-end disposable income. Markets like Africa primarily game on smartphones and other mobile devices, so this feature will likely be more attractive in those regions. The American tech giant is rumored to be working on such a business model for the Xbox Game Pass, although, no official information has been revealed as of right now. So stick around for more as we will be providing updates when additional information is available regarding this matter.

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