Last year, Samsung introduced a new 3D sound technology called Immersive Audio Model and Formats (IAMF), developed together with Google. Samsung has now confirmed that the technology will be included in their TVs and audio products starting this year.

IAMF is set to compete with Dolby Atmos, the current leading audio standard in the market. It aims to offer an immersive listening experience, but with some unique features that set it apart.

Like Dolby Atmos, IAMF enables spatial audio that goes beyond traditional horizontal surround sound, adding vertical sound capabilities for a more realistic soundscape. However, IAMF offers several unique features.

Unlike Dolby Atmos, IAMF is an open-source 3D audio format that doesn’t require any licensing fees. This means that it could be adopted by more manufacturers and potentially be cheaper for consumers. It also uses AI to better identify and place sounds within a scene to make the audio more precise and realistic.

Additionally, IAMF can adjust specific audio elements like the clarity of dialogue depending on what you’re watching, offering a more customized listening experience.

As for its availability, IAMF is expected to appear on Samsung TVs and sound systems in 2024. Samsung hasn’t specified which models will feature it yet. It is also said to work on even older-generation TVs and soundbars via a firmware update. This means you won’t have to buy new equipment to enjoy this new audio technology.

However, Samsung has yet to confirm the extent of backward compatibility with older TVs and sound systems. Samsung will likely limit the support to select products only. YouTube is also reportedly considering incorporating IAMF support in its content later this year.

Related:

RELATED ARTICLESMORE FROM AUTHOR