Being the most browsed video platform, YouTube has over a billion daily users. However, access to its paid services, aka YouTube Premium and YouTube Music, is slowly and gradually picking up. In an exciting revelation, YouTube Music and Premium proudly announce the achievement of surpassing 100 million subscribers, a significant milestone that includes trial users.
Launched in 2015 as a new subscription service along with YouTube Music, YouTube Premium finally surpassed 100 million subscribers. The ad-free experience and access to a vast YouTube music library have made the subscription model a success. It also offers additional features like an uninterrupted experience, background play, downloads, and an extensive music catalog. Further, the recent rebranding, expanded offerings, and access in over 100 countries have made it the user’s choice in the past some time. Speaking on the occasion, Adam Smith, Vice President of Product Management at YouTube, said:
"Beyond features, we know what truly makes viewers and listeners keep choosing YouTube - it’s the incredible content from our creators and artists. YouTube Premium helps maintain a thriving creator and artist community, providing them with an additional source of revenue from subscriptions."
With the advent of AI, YouTube has added several AI-based features and also offers enhanced bitrate 1080P HD quality videos. It enables seamless cross-device watching. YouTube Music recently received the Samples tab for new music discovery in reel format. YouTube Music also brings the integration of podcasts and a customized radio-building experience. It recently added the ability to find music by singing them.
Apart from the user perspective, the YouTube Premium subscription contributes to the prosperity of the creator and artist communities by providing them with an additional source of revenue through subscriptions.
YouTube remains committed to delivering a best-in-class experience, with a focus on continuous support for the thriving creator and artist community. We hope YouTube introduces some more useful features that benefit the creator community and its users too.
Related:
- TikTok Testing 30-Minute Video Uploads to Confront YouTube Dominance
- Google Podcasts to shut down in April 2024, migration tool launched
- Unlock Savings: Discount on Every Giztop Product under the New Year Sale
- Big Discount: AOOSTAR R1 N100 NAS Mini PC Only For $159
- OnePlus partners with Pixelworks to Elevate Mobile Gaming Experience on the OnePlus 12
- Best of CES 2024 – Products that stood out this year!
