Indian tech brand boAt is gearing up to launch its latest wearable, the boAt Smart Ring Active, on July 20th. This new release follows the success of their first smart ring and aims to make smart wearable technology more accessible to Indian customers.
The boAt Smart Ring Active comes in at a much lower price than its predecessor, launching at Rs. 2,999. This will make it the most affordable smart ring in the Indian market, attracting buyers who may have been priced out previously. For those unaware, boAt launched its first smart ring back in August 2023 with a Rs 8,999 price tag.
The boAt Smart Ring Active prioritizes core health monitoring features. It automatically tracks heart rate, blood oxygen (SpO2), sleep, and stress, giving users a basic understanding of their overall health.
The ring is built with Airtight technology and stainless steel for long-lasting use and water resistance. It comes in three color options (black, silver, gold) and five sizes to fit various users. Additionally, a convenient shake gesture lets users take photos with a simple hand movement.
Pre-Order Availability
Pre-orders for the boAt Smart Ring Active begin July 18th on Amazon, Flipkart, and the boAt website, with official sales starting on July 20th.
In related news, boAt has recently introduced the Nirvana Space TWS earbuds, featuring 360° Spatial Audio developed with AMI Technologies. They come with diamond-like carbon drivers, customizable sound with EQ modes, and active noise cancellation (ANC) up to 32dB. The earbuds include a 60ms low-latency mode for gaming and videos, in-ear detection, touch controls, and multipoint connectivity.
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