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Asus has made two key announcements for customers in India. First, it has introduced a new Drop Zone initiative to make laptop servicing more accessible. Second, the brand confirmed its participation in the Flipkart Freedom Sale 2025, offering significant discounts on the newly launched ExpertBook P series laptops.

Drop Zone improves repair convenience across key cities

ASUS Drop Zone
Asus Drop Zone

The newly launched Drop Zone concept allows users to drop off their laptops at select Asus Exclusive Stores without needing to visit a separate service centre. Currently live in cities like Delhi, Mumbai, Kolkata, Coimbatore (Tirupur), and Nagpur, the initiative aims to reduce the turnaround time for servicing and simplify repair logistics.

The Drop Zone process starts with a physical assessment, followed by coordination with the main service centre, and ends with customers collecting their repaired devices from the same store. Initially available for in-warranty laptops, ASUS plans to expand the coverage further into tier-2 and tier-3 regions.

Freedom Sale brings major discounts on ExpertBook P series

During the Flipkart Freedom Sale starting today (Aug. 1), Asus is offering deals on its ExpertBook P1, P3, and P5 laptops. These AI-enhanced models are built with features like enterprise-grade durability, up to 32GB RAM, 1TB SSDs, and latest-gen Intel processors. For example, the ExpertBook P5 with Core Ultra 7 and 32GB RAM is now available at Rs 1,10,990, after a Rs 9,000 discount.

Entry-level business users can opt for the P1 model with i5-13420H, 16GB RAM, and 512GB SSD for Rs 50,990. These laptops are designed for professionals, startups, and educators seeking high performance with added security and support benefits.

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