The Sony Xperia 10 VII is expected to launch in October 2025, but case manufacturer SpinoArmor has already listed a protective case for the phone on Amazon Japan. The listing gives an early look at the design, although the final version is not confirmed.

The images show a major change in the camera layout. Sony appears to have switched to a pill-shaped camera module that runs almost across the back of the phone. It places the two cameras side by side instead of stacking them vertically as in the Xperia 10 VI. The module also includes an LED flash and two microphones.


The front of the device still uses a display with thick top and bottom bezels, without a notch or punch-hole. On the right side are the volume and lock buttons, along with a mount for a wrist strap. The case images do not show a camera shutter button, although the Xperia 10 VII is still expected to have one.
Rumors suggest the phone will feature a 6.1-inch display in a 21:9 aspect ratio, making it one of the slimmest smartphones available. The frame is expected to be made of metal instead of plastic. Sony is also said to be upgrading the processor from the Snapdragon 6 Gen 1 used in the previous model to the newer Snapdragon 6 Gen 4.
The Xperia 10 VII continues Sony’s strategy of offering compact devices with tall screens, a focus that appeals to a smaller audience rather than the mass market. Sony’s global smartphone share has dropped to about 1 percent, and the company has scaled back sales in many regions, including parts of Europe. Despite this, Sony has kept the Xperia brand active, aiming it at users who value camera features and a distinctive design approach.
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