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iQOO has once again raised the cost of a few of its popular models. The latest increases hit the flagship iQOO 15, along with the 15R and Neo 10, and they reflect the same industry-wide pressure we’ve been seeing.
The biggest jump is on the iQOO 15. The 12GB + 256GB version has gone from ₹76,999 to ₹85,999 (a ₹9,000 hike), while the 16GB + 512GB model jumped from ₹83,999 to ₹93,999 (₹10,000 more). From its original launch price of ₹72,999 for the base model, the phone is now ₹13,000 more expensive overall.
The iQOO 15R also saw meaningful increases:
- 8GB + 256GB: up ₹4,000 to ₹53,999
- 12GB + 256GB: up ₹5,000 to ₹59,999
- 12GB + 512GB: up ₹5,000 to ₹66,999
The iQOO Neo 10 got smaller ₹2,000 bumps on both variants, taking the 8GB + 256GB to ₹43,999 and the 12GB + 256GB to ₹48,999. Still, its base price has climbed a full ₹10,000 from the original ₹33,999 launch tag.
This isn’t just an iQOO thing. Memory makers have been prioritizing higher-margin AI server chips, which has tightened supply and pushed up DRAM and NAND prices for phones. Several brands have already made similar adjustments through 2026.
Xiaomi’s Redmi Turbo 5 is another example. It launched in mid-June at ₹37,999 (8GB + 256GB) and ₹40,999 (12GB + 256GB), but those same models are now listed at ₹41,999 and ₹46,999 on Amazon, hikes of ₹4,000 and ₹6,000. What’s interesting is that the nearly identical POCO X8 Pro is still available at lower prices, sometimes dipping under ₹33,000 during sales.
One small silver lining for anyone eyeing the iQOO 15: the Legend edition 12GB + 256GB variant is still showing the older ₹76,999 price on Amazon at the time of writing. Both the Legend and Apex editions use the same hardware, so if that listing is still live, it could be a temporary window to grab it at the previous rate before everything gets updated.
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