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Huawei has officially announced the Enjoy 100 series, and the launch is set for October 28. The phones will debut next week at the company’s Double Eleven Renewal Season All-Scenario New Product Launch Conference, where the Pura 90 Plus is also likely to launch.
The phone goes on pre-order today through Huawei Mall, authorized e-commerce partners, Huawei experience stores, and authorized retailers.
The date also tells you something about Huawei’s release plans. The Enjoy 90 series arrived on March 23, and a second Enjoy launch in October puts the company back on a spring and autumn schedule. Huawei followed that pattern until 2023, then dropped it, largely because of limited Kirin chip supply.

The poster shows three phones in three finishes, all with the same flowing, semicircular pattern on the back. The blue one, called Cloud Sky Blue, appears to be the Pro Max. The orange one looks like the Pro, and the white one is the standard model.
Each phone has its own camera design:
- Pro Max: A large circular camera ring with a red rim sits on the back.
- Pro: A square module holds two lens rings stacked vertically, with a grille-style detail below each one. The LED flash sits inside a transparent, glowing ring.
- Standard model: The layout is close to the Pro, but the LED flash is in a different spot.
Huawei hasn’t confirmed the model names. The Enjoy 90 series had Standard, Plus, and Pro Max versions, and the leaks point to a Pro model taking the Plus slot this time.
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