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Early sales numbers for Xiaomi’s new REDMI flagship series are in, and they’re a bit of a mixed bag. Digital blogger @RDObservation, who keeps a close eye on the Chinese smartphone market, says the REDMI K100 Pro series managed about 95% of the first-week sales volume of the older REDMI K90 series (counting launch night plus the next seven days).
Looking at the individual models tells a clearer story. The regular REDMI K100 Pro sold roughly 70% of what the K90 managed in the same period. The higher-end K100 Pro Max, on the other hand, did much better, reaching around 135% of the K90 Pro Max’s sales.
This lines up with an earlier update from Lu Weibing (Xiaomi Group Partner and President, head of the Mobile Phone Division, and General Manager of the Xiaomi brand). On August 12 he shared that the K100 Pro Max’s first-day sales hit 150% of its predecessor’s figure, based on data up to midnight on August 11.
The K100 Pro and Pro Max officially launched on the evening of August 11. The Pro runs the newer Snapdragon 8 Elite Gen 5 V chip, while the Pro Max gets the more capable 8 Elite Gen 5. Both pack big batteries (8,580mAh on the Pro and 9,070mAh on the Pro Max) and Bose-tuned speakers. After subsidies, the series starts at 3,199 yuan (~€412) in China.
The Pro Max’s stronger showing suggests buyers are especially interested in the top-spec version with the bigger battery and more powerful chip. Even though the overall series came in a little under the previous generation’s first-week numbers, the Max’s clear outperformance points to healthy demand at the premium end.
These percentages give us an early read on how the new K100 series is landing with customers. Absolute unit numbers haven’t been shared, so the relative figures are all we have for now.
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