Casio has released its Baby-G BGD-10 series watches in the United States, following their initial launch in Japan last month. The new models, specifically the pink BGD10KG-4 and the blue and light blue BGD10KG-2, are available now for $99.

Design Details
The watch comes with a modular case design. It operates as a standard wristwatch, but the center timekeeping module can be physically popped out of the resin band. Casio includes a separate silicone holder with a strap. You can insert the center module into this holder to convert the watch into a standalone digital charm that can be attached to a backpack, belt loop, or lanyard.

You can also decorate the silicone holder to suit your style. The design leans heavily on translucent plastics and glitter, drawing inspiration from late-90s and early-2000s tech aesthetics.
Beyond the modular housing, the BGD-10 functions exactly like a standard digital Casio watch. It is built with the company’s standard shock-resistant construction and is water-resistant up to 100 meters. The case and bezel are made of resin, and the digital display is covered by mineral glass. On the wrist, the watch measures 42.8 x 39 x 14.7 millimeters and weighs 33 grams.

Internally, the watch is powered by a CR1616 battery, which Casio estimates will last for about three years before needing a replacement. The software includes standard digital watch features: world time covering 29 time zones across 30 cities, a stopwatch, a 24-hour countdown timer, and five daily alarms.
It also features a white LED backlight for visibility in the dark, a full auto-calendar, and an option to mute the button operation tones.
In related news, Casio has recently launched two retro ABL100WE watches with built-in step tracking and three new fitness-focused G-Shock GBA-950 models in the US.
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