Amazon edged Samsung to emerge as the overall leading brand in the Global Connected TV Devices Market in Q4 2020 for the first time. The Fire TV stick is one of the brand’s top-selling products that helped it attain the leadership position. Amazon has now launched a new Amazon Fire TV Stick 3rd Gen 2021 along with an updated Alexa Voice Remote in India.

The Amazon Fire TV Stick 3rd Gen (2021) features a similar design to the previous model but the remote comes with more shortcuts for streaming apps along with a guide button. The new Alexa Voice remote features a single shortcut button that gives quick access to Amazon Prime Video, Netflix, Amazon Music, and a button to view all the installed apps.

Further, there is a dedicated guide button on the remote that avails users the leverage to view a consolidated channel and program listings from live TV apps. On this new remote, Amazon also replaced the microphone button with a blue Alexa button.

The remote can also be used with the Fire TV Stick (2nd Gen), Fire TV Stick 4K, and Fire TV Stick Lite. Thus, it can be purchased as a standalone product. It equally ships with the Fire TV Stick (3rd Gen)Talking of the pricing and availability, the Amazon Fire TV Stick (3rd Gen, 2021) equipped with the new Alexa Voice Remote is presently up for pre-order on Amazon India for Rs. 3999 (~$55). The product is expected to go on sale from April 21. If you are interested in only the new Alexa Voice Remote, it will available for just Rs. 1999 (~$27) on Amazon from April 21.

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Amazon has today announced Fire TV Stick 4K, which is an updated version of the company’s media streaming dongle Fire TV Stick. As the name itself suggests, the newly introduced streaming dongle comes with support for 4K streaming, along with Dolby Vision HDR, HDR10, HDR10+, and Dolby Atmos surround sound.

The Fire TV Stick 4K is powered by the 1.7GHz quad-core processor that provides fast streaming experience, quicker load times, and brilliant picture quality.

The device gives you access to thousands of apps and Alexa skills, along with thousands of movies and TV show episodes. You also have the ability to pair any of the Echo devices with Fire TV for easy control and hands-free usage.

The company has also introduced an all-new Alexa Voice Remote that comes with dedicated buttons for power, volume, and mute function. It also comes with an IR transmitter that gives control for various soundbars, cable boxes, and AV equipments. It is also compatible with previously launched Fire TV devices.

The Amazon Fire TV Stick 4K is priced at $49.99 while the new Alexa Voice Remote is priced at $29.99. In North America, the Fire TV Stick 4K and Voice remote are available for pre-order and will start shipping from 31st October.

Read More: Amazon launches four new Echo products dubbed Echo Dot, Echo Show, Echo Plus and Echo Auto

Both the newly launched devices will be available for purchase in the UK and India from 14th November. Currently, the Fire TV Stick 4K and Alexa Voice Remote are up for pre-orders in India and costs Rs. 5,999 (~82) and Rs. 1,999 (~$27) respectively.

The post Amazon announces its new Fire TV Stick 4K and Alexa Voice Remote appeared first on Gizmochina.