Competition in technology continues in almost every field. From the phones and computers you use to companies that produce parts for these devices. When we look at the display market, we see competition between a few big players. Samsung and LG are undoubtedly the most notable of these. Interestingly, LG used a Samsung panel in its first laptop with an OLED screen, despite being a major panel supplier itself. Here are the details…

LG’s first OLED notebook to use panel from Samsung Display

Display technologies continue to evolve. This situation coming with the cheaper panel costs. For example, OLED technology, which was once used only in premium products, can now be seen in mid-range and even entry-level devices. One of the last areas where we see OLED technology is laptops. Lastly, has launched the new Gram Style Series with LG OLED display

LG Electronics has announced its first OLED notebook, the Gram Style series, which comes in 14-inch and 16-inch models. According to the latest reports, these models are being manufactured using Samsung Display’s rigid OLED panels. Rigid OLED panels use glass substrates, which are cheaper than OLED panels with flexible panels that use plastic. Samsung Display currently manufactures rigid panels at its A2 factory in South Korea, which are aimed at mid-tier smartphones and IT products such as notebooks.

As demand for these panels from smartphones decreases, Samsung Display is looking to expand into IT products and automobiles. On the other hand, LG Display currently only supplies flexible OLED panels for Apple’s iPhones and Apple Watches, as well as for premium automobiles. Sources say that LG Display could manufacture rigid OLED panels using its flexible OLED panel production facilities, but it would be more costly than at production lines originally designed to make rigid OLED panels.

This supply deal marks Samsung Display’s first for OLED panels to LG Electronics, highlighting a shift in the OLED market towards IT products and away from smartphones. The move also indicates Samsung’s intention to expand its OLED business in the IT market and LG’s attempt to catch up with its competitors in the notebook market by using OLED panels.

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A report by Economic Times says that Samsung Display has started making smartphone display panels in India. The company, which is a Display arm of Samsung, already makes more than 70% of displays for TVs, mobiles, tablets, etc. in Asian countries like China, Vietnam, and South Korea.

Citing people familiar with the matter, the report says that South Korean giant has started making smartphone display panels at a facility in Noida, UP, from April 2021. This move is said to offer jobs to 500 people directly and to about 1,300 people indirectly.

This comes months after reports of India offering financial incentives to Samsung for setting up a Display factory in Noida, Uttar Pradesh. Indian govt has been taking a lot of measures to ensure the country remains a Manufacturing hub of the world.

The South Asian country recently approved a $1.02 billion incentive to boost local manufacturing and reports say that it is also mulling chip makers to start local production. Anyway, the Samsung Display has invested about 4,825 Crores INR(~$653 million) for the relocation of mobile and IT display production units from China to India.

Samsung will get about 250 Crores INR from the state UP govt as financial provisioning for this project for 5 years and about 460 crores INR from the Centre’s Scheme for Promotion of Manufacturing Electronic Components and Semiconductors.

Speaking of production, Samsung is said to expand this display making to other peripherals like monitors and other IT products in the future. This move is a step forward in boosting local production, make in India initiative, and benefit from the PLI scheme too.

The company is said to be the only one of the 15 approved handset makers to have met the targets for the PLI scheme 2020-2021. Apparently, the target was making mobile phones with an invoice value of INR 15,000 (around $200).

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