Smartphone brand 10.or (pronounced Tenor), which forayed into the Indian market earlier this year with a focus on the budget segment, has today launched its third smartphone in the country, dubbed as 10.or D.
Earlier, in September this year, the company had launched two budget smartphones — 10.or E and 10.or G. This newly launched smartphone — 10.or D has been developed in partnership with Longcheer. It is part of the company’s Crafted for Amazon programme, which features products that have been made in India and designed for India.
The 10.or D comes with a 5.2-inch HD display with a screen resolution of 1280 x 720 pixels. The phone is powered by Qualcomm‘s Snapdragon 425 quad-core processor, clocked at 1.4GHz, coupled with Adreno 308 GPU.
There are two models — one comes with 2GB RAM and 16GB internal storage while the other packs 3GB RAM and 32GB internal storage. It also comes with a microSD card slot, allowing users to further expand the storage capacity.
The phone sports a 13-megapixel rear camera with autofocus and an LED flash. On the front, there is a 5-megapixel selfie camera. The device runs Android 7.1.2 Nougat operating system out-of-the-box. There’s also a fingerprint scanner, which the company says can unlock the phone in just 0.2 seconds.
The device is fuelled by a 3,500mAh battery, which the company claims can deliver up to two days of battery life on a single charge. Further, the battery is rated to deliver 70 hours of MP3 playback time, 10 hours of Web browsing, and up to 25 hours of talk time.
The 10.or D smartphone is priced at Rs. 4,999 (approximately $78) for the 2GB RAM model while the 3GB RAM variant costs Rs. 5,999 (approximately $94). The phone will be available for purchase from 5th January 2018, exclusively through Amazon India.
Amazon Prime subscribers, who purchase this smartphone, will receive one year of additional warranty on the device. Given the phone’s specifications and pricing, it will compete against the like of Xiaomi Redmi 5A.