During the Nova 4 launch event in China, He Gang, president of Huawei’s consumer business mobile phone product line, revealed that the company’s total smartphone shipments for this year will exceed 200 million units by 25th December.
When Chinese media asked He Gang regarding the company’s goal for the next year, he said that nothing has been confirmed yet but suggested that the company could be looking at 230 million to 250 million shipments next year.
Based on those numbers, it seems that the company is aiming to grow its mobile business by around 30 percent to 50 percent year-on-year. However, He Gang stressed that everything is dependent on the market conditions and ensures steady progress with channels and supplier partners.
He further added that the company will soon announce its sales expectations for the next year. He said that Huawei will continue to increase investment in research and development, and will keep bringing new products to everyone.
During Huawei Global Terminal Partner and Developer Conference in 2018 in June this year, Huawei’s consumer business CEO Yu Chengdong set a target of 200 million shipments for Huawei and Honor smartphones. The annual target for 2019 was set at 250 million units and announced that the company will strive to reach 300 million units in 2020.
According to data from IDC, Huawei managed to ship around 146 million units in the first three quarters of this year. This means that to cross the mark of 200 million units, the company’s fourth-quarter shipments will increase by more than 30 percent.
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This year has been a bag of mixed blessings for Huawei. While its deal with AT&T didn’t work out due to security concerns raised by the US Senate, which could have slow down the company’s growth, it still managed to become the second largest smartphone company in the world, pushing Apple to third place in terms of market share.
