A new report from Digitimes estimates Samsung Galaxy S10 shipments to reach 60 million shipments by the end of this year. Samsung’s decision to target different market segments would gradually increase the Galaxy S10 sales. As compared to Galaxy S9, the new series featuring Galaxy S10e, Galaxy S10, Galaxy S10+, and Galaxy S10 5G will see a rise of 10-15% in sales.
Recently, Samsung Galaxy S10 surpassed 10 million pre-orders in China due to its unmatchable features. The devices come with Snapdragon 855 Soc in the US and Exynos 9820 octa-core processor for rest of world. The Galaxy S10+ has dual-front facing cameras, a larger display, and a 3400mAh battery. It also has a version with 12GB of RAM and 1TB of storage.
Samsung’s expected plans for 2019
The Korean giant is already on the top with a 20% share in the smartphone industry, followed by Huawei and Apple each constituting 14% share. Huawei’s aggressive planning to take over the top spot has made Samsung strengthen its reach across different segments. It’s quite difficult to remain at the top, companies regularly have to evolve and blend features as per the demand.
Samsung is making efforts to strengthen its position in the smartphone market ahead of 5G revolution. Samsung’s efforts involve restructuring the high-end lineup, launching 5G devices and upgrading its mid-range lineup. The new Galaxy A50, A30, M10, M30, etc are launched under the same strategy.
The Korean giant is investing a lot to bring 5G wireless connectivity among smartphones into reality. Samsung Galaxy S10 5G is the maiden device expected later this year, and Galaxy Fold 5G will also debut by the end of 2019. Even though, Samsung is actively building 5G wireless equipment to encash on Huawei’s ban in various countries. They have already shipped 36000 5G base stations featuring 5G RF chipsets to different partners across the Globe.
Samsung is betting on different devices to continuously grow and be at the topmost position in the industry. Its foldable device’s early launch, ahead of Huawei Mate X, will help it reap more sales. Samsung Galaxy Fold estimates to constitute sales of 1.5 million – 2.5 million units this year. Other manufacturers such as Oppo, Vivo, Xiaomi, and TCL are also prepping foldable devices later this year.
Samsung’s well-ordered moves will easily help to sail through the market’s weak demand.
