Google unveiled the Google Pixel 3 series last year with Snapdragon 845 and well-optimized software. It hosts an impressive camera, a 6.3-inch display, and improved battery life than its predecessor. Despite enhanced specifications, its design is not well received by most of the users. The huge notch is a significant drawback on Pixel 3 XL causing various problems while using the device.

Fewer sales of Pixel 3 XL than the Pixel 2 series reportedly drove Google to think something out of the box. To avoid Pixel 3 XL like design backlash again, Max J from Samsung News reports that the company formed few teams to design for upcoming phones.

The newly formed three teams will independently design future phones. Each of these teams will have no communication with one another, and Google will prefer the best design for production. Google can freely choose the best design out of all the available options.

The new approach will be used while designing the upcoming Pixel 4 and 4 XL. Meanwhile, the Pixel 3a and Pixel 3a XL are expected to follow Google’s primitive design strategy. The search giant formed the new approach after revealing the Q1 2019’s financial reports, mainly due to the weak demand of Pixel 3 devices.

You should take it as a pinch of salt as Google officially confirms nothing about the new design strategy.

Along with the design, Google also needs to invest in its distribution network. Google is underperforming in terms of availability of Pixel devices, it is available in 12 countries and that too from their online retail store. To excel in the hardware market, Google needs a revamped distribution strategy.

Google is working on affordable Pixel 3a series –  Pixel 3a and Pixel 3a XL. Both the devices are expected to carry Snapdragon mid-level chipsets with much RAM. According to rumors, the Pixel 3a series launch will take place on May 8th in India.

(via)