While things are starting to look down for Huawei, Apple is on the rise. The Cupertino company is all set to recapture second place from Huawei in the global smartphone vendor ranking in the fourth quarter of 2019, according to DigiTimes. The change in ranking is said to be a combined effect of strong sales of Apple’s iPhone 11 lineup and the impact of Huawei’s trade ban in the United States.
Despite being blacklisted by the U.S. government in middle of the second quarter this year, Huawei has managed to ship a respectable sixty million handsets, matching their last quarter performance. Unfortunately with the trade ban still looming over them, Huawei can expect to see an even bigger drop towards their overall sales in the last half of this year.
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Gartner estimates that shipments could fall to about 50 million units in the third quarter, before bouncing back to 60 million units going into the holiday period. Sad times for the Chinese giants, but it’s still a respectable number and is more than enough to keep the company afloat for now.
Meanwhile on the Apple side of things, IDC claims Apple shipped 36 million iPhones in Q1 2019. Sales are said to have dropped to 34 million in the second quarter, with an expected slide to 30 million units in Q3 as people waited for Apple’s next-generation flagship devices, iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max.
But with reports of higher-than-expected sales of its iPhone 11 lineup both domestically and abroad, Apple could see its handset shipments reach 70 million units in the fourth quarter, which would exceed the 60 million units Huawei is expected to ship in Q4 2019. They’re doing well enough to bail JDI from doom, so they’re probably doing great.
Things aren’t exactly looking too bright for the Chinese company, but it could be worse. Whether Huawei can bounce back from all this depends on how things pan out regarding the US ban, as well as how the company plays their cards from this point on.
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