The League of Legends 2019 World Championship had its final after over a month of competition in Paris. At the event, Oppo, the sponsor of the tournament, showcased its latest Oppo Reno2 Zoom smartphone.
In the tournament that kicked-off on 2nd October in Berlin, 24 teams were competing in a series of epic death matches. As a sponsor of the tournament, the smartphone company Oppo had set up experience booth from November 5th-10th. It also presented the Most Valuable Player (MVP) award and showcased its smartphone.
The company officially announced in September that it had became the exclusive global smartphone partner for LoL Esports international events, which includes The World Championship, Mid-Season Invitational, and All-Star Event.
Notably, this is a long-term partnership and Oppo has already signed on for five years. The company said that it is eagerly looking forward to further cooperation with the global Esports event and added that there’s much more in store, including a whole host of activations surrounding The World Championship, Mid-Season Invitational, and All-Star Event – with more to be announced.
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Oppo said that this long-term alliance with League of Legends publisher Riot Games lasts through 2024. This further marks the company’s exploration in the field of Esports, broadening existing sports and entertainment sponsorships. League of Legends Esports joined the list of sports partners for Oppo, which includes Wimbledon, FC Barcelona, the International Cricket Council as well as another mobile Esports tournament – the Tencent Playerunknown Battle Ground Mobile Challenger Cup.
Through this partnership, League of Legends Esports aims to further enhance fans’ live event and viewing experiences around its global sporting events, while Oppo’s commitment allows them to better engage with the growing player base of the world’s top Esport.
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