It is a known fact that Samsung’s budget and mid-range smartphones sell more in quantity than its flagship Galaxy S and Galaxy Note series. Last year, the South Korean tech-giant restructured its budget handset offerings with new Galaxy M and revamped Galaxy A series. Now, according to a new report, some devices in the latter series will feature OIS starting 2021.
OIS (Optical Image Stabilization) is normally found on high-end premium smartphones. It does not make sense for manufacturers to include them in their budget models as it increases their retail price.
But now, as Samsung has to compete with a slew of Chinese competitors with better spec’d handsets and Apple’s iPhone SE 2020 in the budget department, it seems to have decided to include OIS in some of its Galaxy A series as per a report by The Elec (via Gadgets360).
According to the report, the first Galaxy A series of smartphones to come with OIS will be the successors to Galaxy A71, Galaxy A81 (Galaxy Note 10 Lite), and Galaxy A91 (Galaxy S10 Lite). All three of them are expected to launch next year.
Samsung is reported to turn towards Galaxy A series for profits as the sales of Galaxy S20 series has been sluggish this year as a result of the pandemic. The same effect is forecasted for upcoming premium devices and the only solution to keep its smartphone business profitable is by launching attractive mid-range devices with select features from flagships.
Apart from this, Samsung is also expected to launch Galaxy S20 FE/Lite in October, months earlier than its predecessor Galaxy S10 Lite.
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