Earlier today (28th July 2020), Flipkart launched its new local 90 minute delivery service in India. The new service is dubbed as Flipkart Quick, which will have users receiving over 2,000 products in categories including, grocery, dairy, meat, and stationery items.
The new delivery will debut in Bengaluru and it will be expanded to six other cities over the course of the next few months. This will also tie in with the company’s Supermart store, which specifically sells groceries. Through Flipkart Quick, customers can order certain items, with a minimum delivery fee of 29 INR (roughly 39 US Cents).
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The orders will then be delivered between 6 am to midnight on the day of the order. Furthermore, the online store will also offer the option to choose between the 90 minutes delivery option or book delivery within the next two hours as per their convenience. According to Flipkart, the new service is being introduced to digitalize the local general and grocery stores within the country.
At the moment, it is available in Bengaluru regions like Whitefield, Panathur, HSR Layout, BTM Layout, Banashankari, KR Puram, and Indiranagar. Flipkart Vice President, Sandeep Karwa stated that “While we start with our dark store (no-walkin) model, wherein we enable sellers to store inventory close to the consumer; this model has the potential of encouraging local entrepreneurship and enabling new business strategies and partnerships.”
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