Meizu, the China-based smartphone maker officially announced the “iPhone for 18” campaign in which the company is offering users extra benefits on the purchase of the company’s latest flagship Meizu 18 series phones when they trade their iPhones.
As per the official announcement from Meizu on its Weibo account, the users who are trading their Apple iPhone for the purchase of Meizu 18 series smartphones can receive a special discount of up to 4,000 yuan, approximately $611.
The development comes just a day after the company announced that 45 percent of its new customers for the Meizu 18 and 18 Pro smartphones are existing users of the Apple iPhone lineup. It seems that the company is now trying to cahs-in on this and get more users to switch from iPhone to its own devices.
The company is accepting iPhone 7 and later models for trade-in and these are the models applicable for a discounted price. In addition to the discount, the customers also stand a chance to get POP2 TWS earphones.
Meizu officials say that the company’s new Meizu 18 lineup focuses on the security and privacy of the users just like the iPhone and also offers the same pure and comfortable user experience. The devices are being marketed as “Three Zero Mobile Phones” given that they come with zero advertisements, zero pre-installed third-party apps, and zero push notifications from the company.
The Meizu 18 and 18 Pro smartphones come with a 2K display with a 120Hz refresh rate. Recently, the company pushed an update that enables users to set the QHD+ (3200 x 1440 pixels) screen resolution and 120Hz refresh rate at the same time.
Under the hood, both the devices are powered by the Qualcomm Snapdragon 888 chipset, coupled with up to 12GB of LPDDR5 RAM and 256GB of UFS 3.1 storage. The Meizu 18 is powered by a 4,000mAh battery while the Pro model packs a 4,500mAh battery.
The standard model features a 64MP+16MP+8MP triple camera on the back while the front side offers a 32MP snapper. On the Pro model, there’s a 50MP primary camera sensor on the back along with a 32MP ultrawide angle camera, an 8MP telephoto camera, and a TOF camera. On the front side, it has a 44MP selfie camera.
The vanilla model supports 36W Super mCharge fast charging, while the Pro model is equipped with 40W charging, 40W Super Wireless mCharge technology, and 10W reverse wireless charging technology. Both the phones run Flyme 9 based on the Android 11 operating system out-of-the-box.
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