DAYBETTER, a leading producer of LED Strip lights has started a collaboration with TuyaSmart(NYSE: TUYA), a leading global IoT cloud platform to develop and market smart home products and lights.
DAYBETTER is a popular lighting manufacturer that specializes in LED strip lighting and control sensors with a strong presence in the US and Europe. The company’s product line includes LED Strip lights with and without RGB function, Waterproof LED lights for outdoor lighting, and LED Car lights. To further enhance their product line and include new smart home lifestyle devices, DAYBETTER has now signed a collaboration with the global IoT Cloud platform Tuya Smart.
Tuya Smart, which listed on the New York Stock Exchange in March of this year under the ticker “TUYA”, is a leading global IoT cloud platform that makes everyday products smart and empowers end users to interact with multiple products from multiple brands on one simple, highly intuitive and frictionless user interface. Tuya’s cloud platform delivers a full suite of offerings to businesses and developers, including Platform-as-a-Service (PaaS), and Software-as-a-Service (SaaS) and other cloud-based value-added services. Apart from providing direct IoT services the company also helps different brands to upgrade their technology and support systems, allowing them to supply customized smart devices as per consumer needs. It provides its tools and services to more than 262,000 device and software developers across the globe. Tuya has smart-enabled more than 252,000 product SKUs in over 1,100 categories, including smart home appliances, lighting, surveillance equipment, etc.
In DAYBETTER’s recently announced partnership with Tuya Smart, the two companies have pledged to collaborate and share technology and resources in the effort to create advanced and unique smart home products. With this new partnership, DAYBETTER expects to roll out new and exciting smart lighting and smart home products that have access to the Tuyaapp and technology. With the current advancements in artificial intelligence (AI) technology, DAYBETTER also seeks to leverage TUYA Smart’s technological and market advantages so as to further expand DAYBETTER’spresence globally and take advantage of new smart technology market opportunities. Moreover, now that both companies have decided to become partners, DAYBETTER will join Tuya’s Developer Ecosystem and connect with the over 252,000 ‘Powered by Tuya’ devices.
This exciting collaboration will allow DAYBETTER consumers to access and control their products through three major Tuya partnered applications with Nityam Smart, Tuya Smart, and SmartLife and will open up the door for future app collaborations withTuya Smart. Tuya Smart will also help in accessing the global market and give channel and logistical support through its large partner network. Overseas marketing, branding, and market acquisition are some of the areas where this partnership will benefit DAYBETTER.
Hobo Jiang, Director of DAYBETTER said on the partnership, “We are excited about this partnership and using Tuya’s platform. Leveraging Tuya’sexpertise in chip manufacturing allows us to adapt and bring the latest products and technology to market in an efficient way.”
General Manager and spokesperson for Tuya North America, Fritz Werder said, “The deep cooperation with DAYBETTER will help both sides to provide consumers with well-established and systematic solutions in smart lighting so that more people can live, work and study in a healthy and comfortable home environment.”
