Last year, it was announced that the American software company, Onward Mobility, is the latest licensee for the BlackBerry brand and it will launch the first 5G Blackberry smartphone this year. Ahead of the release of the phone, the company has launched a program to interact with fans of the BlackBerry brand as well as potential customers.
Called The Program, Onward Mobility describes it as “a pre-commitment program to expand its engagement with customers interested in purchasing the new and innovative BlackBerry 5G smartphones.”
Those who join The Program will receive information about the smartphones, features, and availability before the general public. The manufacturer also says that they will be able to provide input which will influence the features and functions of the phone. Lastly, they will be able to pre-order the device earlier than others as well as be among the first to receive the device when it launches.
This move by Onward Mobility is not the first of its kind in the mobile industry. A number of manufacturers such as OnePlus have programs that allow fans provide input about features they want in a phone. Some lucky members also get to experience and even use a device before it launches.
The first BlackBerry phone from the American company will retain the classic BlackBerry design which is a physical QWERTY keyboard. It will also have a flagship camera. Onward Mobility has said that the phone is being developed in partnership with FIH Mobile but it plans to have future phones assembled in the USA.
You can sign up to be a part of The Program here.
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