Last week, South Korean technology giant Samsung, which is also the world’s leading smartphone manufacturer, confirmed that it will remove advertisements from its own applications on its devices.

Now, just days after that announcement, the company has started taking steps towards that promise. In its first move, Samsung has now stopped showing advertisements in its stock Weather application, as reported by Twitter user @FrontTron.

This is just a start and all the other applications developed by Samsung for its smartphones will soon stop showing ads. While the Weather has stopped show ads, they are still present in the Samsung Pay and Samsung Themes apps.

With the introduction of its revamped custom user interface One UI, the South Korean giant had started showing ads in some of the most used applications. But after user complaints as well as complaints from the Samsung employees, the company announced that it will be removing ads from its smartphones via future One UI software updates.

The South Korean firm was seeking new growth opportunities in the fields of content and advertising services, aiming to provide useful information that customers need through search and recommendation in the content service or Galaxy Store. This led to showing advertisements in Samsung smartphones.

Samsung has said that the update should be ready by the end of this year but there’s no exact timeline available. The rough estimate from the company hints that the upcoming One UI 4.0 which is based on the latest Android 12 operating system won’t have advertisements for the company’s own apps.

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