Xiaomi has officially announced that the much-awaited global launch of the Xiaomi 12 series will happen on March 15. The announcement put to rest speculations about the brand’s flagship launch outside China where the Xiaomi 12 series has been launched since last year. The launch event will commence at 8 PM China time (12PM UTC) and will stream live across various platforms including YouTube, Twitter, Facebook as well as Xiaomi’s own website.
Although the company did not reveal the models that would be hitting the global turf, we expect the company to release the Xiaomi 12, Xiaomi 12 Pro, and Xiaomi 12X. All three models were launched in China. There is no chance the Xiaomi 12 Ultra will be launched as well. A recent rumor tipped the 12 Ultra to have been delayed and will arrive in Q2 2022.
There is a likelihood that the more compact Xiaomi 12 mini could also join the global Xiaomi 12 series lineup. Other possible models could debut in the global launch, but any projection now will be in the realm of uncertainty.
The camera setup of the Xiaomi 12 series will be a major marketing point for the global edition of the smartphones, as they will come with an excellent rear and front-facing camera setup. It is also indicated that the theme of the March 15 event is Master every scene, which hopes to showcase the impressive camera system of the lineup. All three models in the lineup have a 50MP rear in combination with telephoto and ultra-wide sensors that combine for a great camera system.
All three global models in the Xiaomi 12 series come with Qualcomm Snapdragon chips. While the Xiaomi 12 and 12 Pro are powered by the Snapdragon 8 Gen 1 SoC, the 12X has the Snapdragon 870.
There is no word yet on the pricing but the Xiaomi 12 series is rumored to start in the EU at €600-700 for the base 12X model while the Xiaomi 12 will reportedly retail for €899. The top-end Xiaomi 12 Pro is said to start at €1,099. If these speculated prices are anything to go by, the Xiaomi 12 series will have some stiff competition to contend with.
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