TikTok is apparently planning on returning to the Indian market. ByteDance, the parent company of the social media platform, is seeking new partners in India to re-enter the region.
For those unaware, the popular short video sharing platform was banned by the Indian government back in 2020. The government cited national security reasons for this ban and since then, TikTok has been unavailable in the region. But this might change soon as per an ET news report that cited sources close to the matter. Reportedly, the Chinese firm is in talks with Hiranandani Group for a partnership. This group is a Mumbai based firm that runs data center operations under the Yotta Infrastructure Solutions.
Apparently, the two groups are in talks and are at the exploratory stages. Although, the sources added that the union government officials have been informally details about these plans. Furthermore, a senior government official has apparently stated that “there have been no formal talks with us yet. But, we have been informed of the plans. As and when they come to us for approvals, we will examine their request.”
One of the reasons for TikTok being banned in India was due to the uncertainty regarding the storage of user data and its storage. Thus the government official stated that “Critical user data should not be stored outside India. All apps and websites have either made provisions to store data locally or are making necessary changes to their data storage and processing policies. If they (Tiktok) come back, they will have to follow these norms.”
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