There is some good news for all PlayStation fans out there. Sony announced that it should now be easier to get your hands on a PS5 console. After facing supply challenges for the past two years, the company expressed gratitude towards its fans for their understanding during the “unprecedented demand” since the PS5’s launch in November 2020.

Sony PS5

Isabelle Tomatis, VP of brand, hardware, and peripherals at Sony Interactive Entertainment, stated that finding a PS5 console should be a breeze for those looking to get their hands on one. The console will be available at retailers worldwide. For those in the US, UK, France, Germany, Netherlands, Belgium, and Luxembourg, Sony recommends checking out their own PlayStation Direct store for a variety of PS5 bundle options.

Sony is now taking the opportunity to revamp their marketing strategy for the PS5. A new commercial, reminiscent of a live news channel, has been launched, complete with game references. The company is also collaborating with social media creators and hosting a series of “Live from PS5” promotions. A massive Leviathan Axe from the God of War game has made an appearance next to the London Eye. Fans can expect to see similar marketing pop-ups to come across Europe this week.

This marketing push comes just after the release of the new DualSense Edge controller and ahead of the much-anticipated launch of the PlayStation VR2 on February 22nd, retailing for $549.99. This upgraded VR headset boasts an OLED screen, a 110-degree field of view, 4K HDR support, and the capability to run games at up to 120Hz for an even smoother gaming experience. With over 30 games, including Gran Turismo 7, Resident Evil Village, and Horizon Call of the Mountain, set to release in the launch window, the VR2 will surely be something to watch out for. 

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