IDC Japan Co., Ltd., an IT research company located in Tokyo, has recently released data on the shipment volume of conventional smartphones in the domestic market for the fourth quarter (October to December) of 2022, as well as for the full year of 2022.

iPhone 15

According to the report, the total shipments of conventional mobile phones and smartphones in the fourth quarter of 2022 decreased by 15.8% year-on-year to 8.6 million units. The shipments of smartphones were 8.5 million units, down 16.0% year-on-year. The decline in shipments is attributed to various factors, including the end of discount campaigns by many distributors and mass retailers, the rise in the price of new products due to global inflation, and the anticipation of a decline in demand.

Apple topped the list of vendors for the quarter with 51.2%, followed by Sharp with 1.2 million units shipped (13.8% share), Samsung with 750,000 units shipped (8.7% share), FCNT with 730,000 units shipped (8.5% share), and Sony with 560,000 units shipped (6.5% share). For the full year of 2022, the shipment volume was 34.3 million units, down 8.1% from the previous year. Apple continued to lead the market with 16.6 million units (48.4% share), followed by Sharp with 3.8 million units (11.1% share), FCNT with 3.5 million units (10.3% share), Samsung with 3.1 million units (9.0% share), and Sony with 2.6 million units (7.5% share).

Although Apple’s shipments decreased by 3.8% from the previous year, the company still managed to ship 16.6 million units, which is considered a good result in recent years. FCNT, Samsung, and Sony saw significant increases in shipments, with FCNT up 34.1% year-on-year and Samsung up 17.7% year-on-year.

In conclusion, the domestic mobile phone market remained at a high level in 2022, despite the various challenges faced by the industry, including global inflation, supply chain disruptions, and soaring material prices. However, the price of smartphones is dropping at an accelerated pace, and manufacturers are keen on discovering new technologies to raise the price of devices.

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