Apple Music is a popular music streaming service that was launched in 2015 by Apple Inc. It provides users with access to millions of songs, playlists, and music videos, all available on demand. Users can also listen to live radio stations, curated playlists, and exclusive content from their favourite artists. The service is available on various devices, including iPhone, iPad, Mac, Apple Watch, and Apple TV, and it requires a monthly subscription fee. The company’s latest addition to the Apple Music family is definitely interesting, with the service entering the realm of classical music.
While it shares many similarities with Apple’s existing service, such as high-quality streaming up to 192 kHz/24 bit lossless formats, exclusive content, comprehensive search options, and the signature Apple UI layout, it’s dedicated to music styles like those of Johann Sebastian Bach and Johannes Brahms. The app is set to launch later this month and will be free to download, but requires an Apple Music subscription (except for the Voice Plan) to use. It will be exclusively available on iOS (15.4 or newer). An Android version will be available soon enough.
It’s worth noting that Apple’s move to launch Music Classical may be a strategic response to Spotify’s recent introduction of its major UI overhaul. The new Home feed and “experience,” unveiled at the Stream On conference, features an increased number of previews, shortcuts, and discovery-friendly feed items, along with recommendations, all in portrait mode. While Spotify has yet to confirm when this new user interface will be rolled out to Premium and Free users worldwide, it’s expected to be released soon as well. The company also recently rolled out its plus button update that replaces the heart button originally present in the old Spotify version.
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