Apple is gearing up for a massive launch cycle where it unveils its latest generation of notebooks and smartphones. But ahead of the announcements, a new report has hinted that there might be a delay for some of its upcoming gadgets.

Apple M3 MacBook Air & MacBook Pro Delayed

Bloomberg’s Mark Gurman recently shared some information regarding the new MacBooks in his Power On newsletter. The report carried predictions for the Apple events in September and October. The Cupertino based giant will host a major launch conference for the iPhone, but the Macs might not get similar attention. M3 MacBooks will reportedly just be announced with a simple press release.

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Mark Gurman stated in his newsletter, “The structure of the event, I’m told, will match the iPhone 14 launch: A prerecorded video will be shown online, as well as at an event at the company’s headquarters. There’s also another launch occurring in October — likely for the first M3 Macs — but it’s unclear if that will be positioned as a formal event.” Based on this, it appears that even an October launch timeline appears unlikely as well.

In the past, Apple didn’t introduce the M2-powered MacBook Air and MacBook Pro in special events. Similarly, the company skipped an October launch event in 2015, 2017, 2019, and event 2022. So it won’t be surprising that the company follows a similar move for the upcoming M3 MacBooks.

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