IFA the global consumer electronics trade show is currently underway in Berlin. Many brands have already announced their products and more are likely on the way as the event ends on September 5. Rollable phones are not entirely new in the field of consumer technology and we have seen a few in recent years. However, none of the previously showcased rollable phones have made it to the mass market. Now at the IFA, Tecno has demonstrated the Phantom Ultimate, a rollable screen concept smartphone. 

Tecno Phantom Ultimate showcased at IFA

Rollable smartphones are quite different from foldable phones that is increasingly becoming a popular segment today. As the name suggests, these devices feature an expandable display from one side of the device to offer a larger screen and usage experience. 

An official video of the Tecno Phantom Ultimate gives us a better look at the device. It is designed to unroll quickly with the help of a single-drive motor system that expands the device at the press of a button on the top. When it is pressed, the display from the left side starts rolling out turning the basic 6.55-inch smartphone into a 7.1-inch in just 1.3 seconds which sounds quite impressive. The device features an LTPO AMOLED display panel bearing a resolution of 2,296 x 1,596 pixels and a 100 percent DCI-P3 color gamut. 

To close the rolled or extended screen, users have to perform a three-finger swipe gesture. Additionally, the rollable portion of the device wraps around the edge of the back panel when it is not in use. It serves as an always-on display with important notification updates and also as a rear camera selfie viewfinder. The rollable concept phone has two camera sensors and an LED flash unit on the back panel. It sports a boxy form factor measuring 9.93 mm in thickness yet Tecno says that it can be comfortably managed by one hand. 

Since this is a concept phone, the Tecno Phantom Ultimate will likely not see the light of the day. We can only hope, that rollable phones become mainstream in the near future. 

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