Global PC shipments declined 9% in the third quarter (Q3) of 2023, according to market research firm Gartner. This is the eighth consecutive quarter of decline for the global PC market, but analysts believe that the market may have finally bottomed out and could start to see growth again in the next quarter.
Apple had the steepest drop among the major PC makers, with shipments falling 24%. Gartner attributes this decline to a significant increase in shipments in the third quarter of last year, as supply disruptions eased and students and teachers bought new PCs for the start of the academic year.
HP, on the other hand, was the only vendor to post growth, with shipments rising 6.4%. But Lenovo remained the top PC vendor in Q3, 2023 with a 25% market share.
Overall, PC shipments totaled 64.3 million units in the third quarter, down from 70.6 million units in the same period a year ago.
Despite the PC market’s recent struggles, Gartner analyst Mikako Kitagawa believes the decline may have finally bottomed out. She attributed this to a number of factors, including corporate customers reaching their next purchasing cycle, spurred by Microsoft’s Windows 11 software upgrades, and consumers being ready to replace PCs bought earlier in the pandemic.
Gartner expects the worldwide PC market to grow 4.9% in 2024, with growth predicted in both the business and consumer segments.
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(Source)
