In a surprising move, Apple has announced that it will adopt the Rich Communication Services (RCS) standard for messaging, bringing an end to the frustrating green bubble experience for iPhone users when communicating with Android devices. 

The company plans to incorporate RCS support into its Messages app next year, significantly improving cross-platform messaging capabilities.

In a statement to 9to5Mac, an Apple spokesperson said:

“Later next year, we will be adding support for RCS Universal Profile, the standard as currently published by the GSM Association. We believe RCS Universal Profile will offer a better interoperability experience when compared to SMS or MMS. This will work alongside iMessage, which will continue to be the best and most secure messaging experience for Apple users.”

RCS, a communication protocol developed by the GSM Association, offers a host of enhancements over the outdated SMS and MMS standards currently used for text messages in iPhones. It enables users to share high-resolution photos and videos, send audio messages, and transfer larger files. 

Apple RCS messaging coming to iPhone

Additionally, RCS enhances security for cross-platform messaging, adds cross-platform emoji reactions, and improves the reliability of group chats across different devices.

Apple’s decision to embrace RCS comes after years of persuasion from Google, smartphone manufacturers, and even regulatory bodies. The company had previously resisted adopting RCS, citing concerns about its potential impact on iMessage, its proprietary messaging platform. 

RCS support will be introduced to iPhones via a software update next year. Carriers will also play a crucial role in implementing RCS support to ensure full functionality. In the United States, major carriers like Verizon, T-Mobile, and AT&T already support RCS.

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