Google is enforcing its Play Store payment policy against several Indian app developers, potentially raising tensions with local tech companies. This could mean non-compliant apps, including popular ones like Shaadi.com and Quack Quack, being removed from the platform.
Some developers have started complying, while others haven’t yet
These companies previously challenged Google’s policy in court but weren’t granted temporary protection. Some have since begun complying, while others haven’t. For instance, Info Edge’s founder confirmed compliance, but Matrimony.com expressed concerns about the impact on their industry.
Google emphasizes the need for fair treatment, highlighting that most Indian developers already comply. They remain committed to supporting those who do.
If delisted, developers have options:
- Integrate with Google Play‘s billing system (standard approach).
- Use an alternate billing system alongside Google Play’s (pay a reduced fee but less control).
- Operate as consumption-only (no fees but limited features).
This action highlighted the importance of adhering to Play Store policies. Developers should assess their compliance and choose an option to keep their apps available to users. The consequences for some of these are quite serious, considering app developers may have to restructure their policies around revised regulations. Let’s see how devs respond to the policy enforcement.
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