Samsung India has launched a new promotional campaign offering exciting benefits on its premium big-screen televisions. Titled the ‘Big League. Bigger Screen’ initiative, the campaign runs throughout April, coinciding with the IPL cricket season, and is aimed at enhancing the viewing experience for cricket fans. Samsung’s latest offers include a selection of high-end TVs that deliver lifelike visuals and immersive audio.
Chance to win a free TV and more

Running from April 1 to April 30, 2025, the campaign offers buyers a chance to receive a free Samsung TV worth up to Rs 2,04,990 or a soundbar worth up to Rs 99,990. Additional perks include cashback of up to 20 precent, zero down payment, and EMIs starting at Rs 2,990 with flexible tenures extending to 30 months.
These offers are valid on Samsung’s 43-inch and above models across its Neo QLED 8K, Neo QLED 4K, OLED, and Crystal 4K UHD ranges.
AI-powered TV range with cinematic features
Samsung’s Neo QLED 8K line uses its NQ8 AI Gen2 Processor with 256 neural networks to deliver ultra-detailed visuals and sound across sports, games, and OTT content.
The Neo QLED 4K series also gets AI enhancements and boasts a Pantone Validated display for accurate colour reproduction. Samsung’s OLED TVs come with anti-reflection panels, Real Depth Enhancer, and support up to 144Hz refresh rates.
Meanwhile, UHD models bring vivid visuals with Dynamic Crystal Color and smooth motion with Motion Xcelerator. Across all models, features like Dolby Atmos, Q-Symphony, and Samsung Knox Security aim to deliver a secure and immersive viewing experience.
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