Apple is known for its premium products that typically carry a premium price as well. But in a surprising twist, the brand could shake up the entry level laptop segment with an affordable MacBook. This isn’t simply a cheaper configuration, rather, Apple might be planning on launching a new laptop model which borrows the chip from the iPhone to help make it more approachable.
Apple’s New Entry-Level MacBook Could Be Its Most Affordable Yet
The Cupertino based giant is reportedly working on a new base level MacBook that could have a smaller display and a different kind of processor entirely. According to a recent DigiTimes report (Via Jukan), a new low cost Apple MacBook is in the works. It seems like the company is developing a cost effective MacBook that is equipped with a mobile SoC.
This chipset is likely borrowed from the Apple’s latest iPhones, possibly including the A18 Pro chipset that powers the iPhone 16 Pro and iPhone 16 Pro Max. Another aspect that helps keeps the cost low is the smaller 12.9-inch display on the front. The report further adds that Apple could kick off mass production of components for this new MacBook model in the third quarter of this year. Meanwhile, the official release could be set near the end of 2025 or early 2026.
Jim Hsiao, the senior analyst at DigiTimes believes that the company could unveil the new MacBook somewhere between 599 US Dollars or 699 US Dollars. If this is true, this release could put Apple in direct competition with Chromebooks and Windows laptops in the affordable segment, which is a market the company has mostly avoided until now.
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