Samsung has announced its 2026 OLED TV lineup at CES 2026, introducing four models: S85H, S90H, S95H, and the all-new S99H. The new range includes updates across all tiers and adds the S99H as the top-end flagship, replacing last year’s S95F.
The S99H features a metal-framed design, which contrasts with the ultra-thin and bezel-less trend in today’s market. It is available in 55-inch, 65-inch, 77-inch, and 83-inch sizes, all with 4K resolution and 165Hz refresh rate support. Samsung uses QD-OLED panels for the smaller sizes, while the 83-inch variant uses LG Display’s Tandem W-OLED panel. The company claims the S99H achieves up to 35% higher brightness compared to the S95F. It also includes the Glare Free 3.0 anti-reflection coating and supports a wireless One Connect box.
The S95H, which also succeeds the S95F, retains the same brightness improvement and features a flush-to-wall design. It supports the wireless One Connect box and is available in 48-inch to 83-inch sizes. Samsung continues its dual-supplier approach, using LG W-OLED panels for the 48-inch and 83-inch models and QD-OLED for the rest.
The S90H targets the mid-range segment and gains a 15% brightness increase. It also upgrades to a 165Hz refresh rate and includes the Glare Free 3.0 coating. Samsung offers it in sizes from 42 inches to 83 inches, mixing QD-OLED and W-OLED panels depending on size.
The S85H serves as the entry-level OLED model, using LG W-OLED panels across all sizes and supporting 100Hz or 120Hz refresh rates.
All models include support for Samsung’s new Eclipsa Audio format, HDR10+ Advanced, Dolby Atmos, Tizen OS 10.0, and up to seven years of OTA updates. Gaming features include AI Auto Game Mode, FreeSync Premium, G-Sync compatibility, and VRR. Smart features cover Alexa, AirPlay 2, Matter Hub, SmartThings, and Microsoft Copilot.
In related news, Samsung has also unveiled a 130-inch Micro RGB TV that delivers the industry’s widest color gamut.
Check out our full CES 2026 coverage here.
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