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Apple’s long-awaited entry into foldables hasn’t been smooth, and Samsung is quick to use it in its marketing. Just days after the iPhone Duo went on sale, reports of hardware problems started popping up, and Samsung is happily pointing them out.

Samsung mocks iPhone Duo

The iPhone Duo, Apple’s first book-style foldable, launched on October 23, after its September reveal. Early demand was strong enough that Apple even raised production targets.

But the honeymoon phase didn’t last long. Users have been reporting catastrophic inner display failures, with many blaming the hinge. Durability tester JerryRigEverything showed that dust and debris can mess with the hinge and stop the phone from closing properly. Those clips have been making the rounds and drawing some pretty unflattering comparisons to more mature foldables.

Samsung mocks iPhone Duo for its thickness

Samsung responded with a pointed Instagram ad that leans right into the drama. The sponsored video references the hinge vulnerability from testing and directly compares the physical size of the two phones. It notes that the Galaxy Z Fold 8 is 1.6 mm thinner and 53 g lighter than the iPhone Duo. The official numbers back that up: the Fold 8 measures 9.7 mm folded and weighs 201 g, while the Duo comes in at 11.3 mm and 254 g. The ad closes with the line that Samsung is simply “Years ahead in Foldables.”

That claim isn’t empty. Samsung launched its first Galaxy Fold back in 2019 and has spent the years since refining hinges, displays, and overall reliability. The Z Fold 8, which reviewers have praised for being thin and light, passed the same durability tests that tripped up the iPhone Duo. In theory, the iPhone Duo holds an edge in dust resistance with its IP68 rating versus the Fold 8’s IP48, but the early reliability questions have given Samsung a pretty clear narrative win for now.

Meanwhile, Apple has responded to the reports regarding the display cracking issue. In a statement, the company said only “a small number” of iPhone Duo units are affected by the inner display issue and is offering replacements for those devices. Importantly, it appears users don’t even need AppleCare+ coverage to get the phone swapped if they run into this specific screen-cracking problem.

(Via)

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