Xiaomi has made yet another milestone in its bid to expand its market base out of China. The company has opened in Russia what it says is the world’s first Mi Store that would run for 24 hours, all seven days of the week. Xiaomi had made its entry into the Russian market back in April with the launch of three of its smartphones – Mi Mix, Mi Note 2 and Redmi 4x. The initial launch in Russia was done six months after it entered into a sole distributor partnership with distributor RDC.
RDC operates six Mi Authorized Reseller Stores in the country but now, Xiaomi has taken the initiative to open a brand new authorized Mi Store in Moscow. The new store would be the first 24/7 Authorized Mi Store worldwide!
That isn’t all, the tech giant also unveiled the Mi Mix 2 for the Russian market along with some exciting Mi Ecosystem products like the Mi 4K Action Camera, Mi Bedside Lamp, and the Mi Smart Weighing Scale! The Mi Mix 2 is available in 6GB RAM + 64GB memory version and comes with a price tag of 34,990 Rubles (~$580). The Mi Bedside lamp is priced at 3590 Rubles (~$60), the Xiaomi Action Camera for 8990 Rubles (~$150) and the Mi Weighing scale goes for 2490 Rubles (~$41). Finally, Xiaomi views Russia as a very important global market for it and would be opening its Russia office officially soon.