Fitbit is happy with the numbers its latest smartwatch – the Fitbit Versa – is pulling. The watchmaker has announced that it has shipped over 1 million units in less than two months.
The Fitbit Versa can be called a cheaper version of the Fitbit Ionic – another smartwatch released this year. The low-price and also female health tracking feature seems to have helped the watch gain popularity.
Fitbit said over 2 million people have used the female health feature which logs period, records symptoms and compares cycles since it announced it in May.
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The Ionic, on the other hand, doesn’t seem to be doing so well. Fitbit said it didn’t meet the sales target it set. The Ionic has built-in GPS unlike the Versa and sells for $249 ($299 before) as against the Versa’s $199.95 tag.
(Source)
