As expected, Huami has officially announced that it will launch a new Amazfit smartwatch next Tuesday, i.e. August 27. The company’s executive had teased this watch earlier confirming that it will have striking similarities to the Apple Watch series.

Amazfit new watch

The theme of the new Amazfit smartwatch launch conference is Run, Amazfit! Run! It’s clear that this tagline is inspired by the movie Forrest Gump and hints that it will be yet another fitness-centric smartwatch. Unfortunately, the teaser doesn’t reveal anything more about the upcoming device.

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However, thanks to the invites sent to the media as well as an official render shared by Huami’s VP, we know for sure that this new Amazfit watch will take on the Apple Watch series.

Amazfit New Watch PPI high
Huami’s New Watch with high PPI and pink strap

He further revealed that Huami has managed to beat Apple Watch’s 326 PPI screen by incorporating an even better 341 PPI AMOLED display on its new watch. It will feature a square design similar to the Apple Watch series and is expected to be covered with 2.5D glass. The battery life is said to extend to more than 10 days in regular mode. Plus, it will be cheaper than the Apple Watch.

It’s quite clear that Huami is directly targeting the Apple Watch lineup with its new Amazfit model. However, there are rumors that we might see one more round watch at the event on August 27. But we don’t have any details on that.

Stay tuned for more updates in the coming days.

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(Source)