Samsung Tizen OS becomes the leading Smart TV platform globally

21

Demand for Smart TVs has been rising for the past few years. While more and more companies are entering this category, South Korean giant Samsung has managed to hold down its strong position in the market.

Most of the Smart TVs launching in the market are powered by Android TV with the company’s own custom interface on top, or they are using software like Roku or Amazon’s Fire TV. But Samsung is using its own Tizen OS, which is based on Linux.

Tizen OS Logo

Now, thanks to the strong sale of Samsung TVs, Tizen OS has been ranked as the world’s largest streaming TV platform. This is mostly due to the company’s TV sales in the third quarter of this year.

As per the report from Strategy Analytics, Tizen OS accounted for 12.5 percent of the connected TV devices in use, ahead of other platforms such as WebOS from LG, Sony PlayStation, Roku TV OS, Amazon Fire TV OS, and Google’s Android TV.

EDITOR’S PICK: SMIC commences small-scale trial production of its second-generation N+1 process

It also revealed that Samsung managed to sell 11.8 million Smart TVs worldwide in Q3 2020, which represents the best-ever quarter by Samsung so far and no other manufacturer has reached this level.

The numbers indicate that Samsung’s Tizen OS for Smart TVs is now being used in more than 155 million units, representing a rise of 23 percent when compared to last year.

Samsung has been trying to monetize its Tizen OS platform and with the rising number of users, it will be interesting to see how the South Korean giant manages to monetize the platform and keep the users happy.