Samsung and certain other Chinese smartphone brands are apparently gearing up to launch their new foldable smartphone offerings later this year. This includes the likes of Xiaomi, Oppo, and Vivo that will be launching foldable devices in the third quarter of this year.
According to a DigiTimes report, industry sources close to the matter have revealed that the ultra premium grade segment will see rising competition as more brands will try and compete in the market with foldable handsets. These sources added that the South Korean tech giant will not be launching a new high end Galaxy Note series device this year and will instead focus on pushing its new foldable smartphones, including the Galaxy Fold and Galaxy Z Flip lineup. This marks a major shift for the brand.
Similarly, Xiaomi will also be announcing new foldable smartphones in the second half of this year, despite recently launching Mi Mix Fold. Although, these new flexible handsets will be priced below the 10,000 Yuan (roughly 1,600 US Dollar) price tag of the Mi Mix Fold. Furthermore, Oppo had also revealed its rollable concept model, the Oppo X 2021, which is likely to commercially launch the device in H2 2021, as per the sources.
Notably, the increasing number of foldable smartphone models being launched would also likely lead to shipment units of these devices to rise as well in 2022. Sources estimate that the total global shipments of foldable smartphones could rise to over 10 million units in the coming year. So stay tuned for more updates, as we will be providing updates when additional information is available.
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