Apple recently launched the latest iPhone lineup in the form of the iPhone 14 and 14 Pro series. This time, the company has also introduced the iPhone 14 Plus model as a replacement for the Mini model. But it appears that things aren’t going as planned for the Cupertino-based technology giant.
According to the latest report, Apple has cut down the production capacity of the iPhone 14 Plus model because of weak sales. The phone is basically the iPhone 14 with a bigger screen and a bit higher price tag.
As per the report from The Information, Apple has instructed its manufacturers in China to immediately halt production of a component for the phone. It further adds that two other suppliers that assemble modules from that component have also significantly cut production.
It appears that customers are leaning more towards the iPhone 14 Pro as the pricing is just $100 more than the 14 Plus model but comes with several new features, including upgraded internals. The demand for the standard iPhone 14 isn’t as per the company’s expectations as Apple dropped the plan to boost production last month.
Some reports indicate that the iPhone 14 Pro series has strong demand from customers. It remains to be seen how the economic conditions in several countries affect the company’s sales. Despite the weak demand for the iPhone 14 Plus, it is being reported that the company still plans to launch the iPhone 15 Plus model next year.
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