Despite its already huge userbase, Facebook still appears to be growing. The platform is one of the most popular and successful social media platforms in the world and the number of users has now crossed a whopping 2 billion.
According to a new report, the near 20 year old social media giant is still continuing to grow. On Meta’s fourth and final quarter earnings report, it was revealed that the platform added 16 million users in the last quarter alone. This enabled it to cross the major milestone of 2 billion daily users mark. While this is an impressive figure, it isn’t the only company under Meta to reach such a high figure. The WhatsApp messenger service also recently reached the daily active user count of 2 billion.
However, Facebook is the tech giant’s largest source of revenue from advertisements, which is quite impressive considering that Meta has made major cuts in its business over the last couple of months. Meta CEO Mark Zuckerberg had hinted at the restructuring, which eventually lead to the cutting of more than 11,000 jobs. He further added that the company’s “management theme for 2023 is the ‘Year of Efficiency.’”
Zuckerberg also suggested that Meta will continue to prioritize efficiency, adding that “We’re going to be more proactive about cutting projects that aren’t performing or may no longer be as crucial”. He stated that “Generative AI is an extremely exciting new area with so many different applications. And one of my goals for Meta is to build on our research to become a leader in generative AI.”
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