Apple is set to follow its tradition of unveiling the iPhone 15 series next month. As per a past report, the launch is expected to take place on September 12. Leaks and rumors have pretty much revealed everything about the next-generation flagships up till now. This year’s smartphones from the Cupertino-based tech giant are tipped to pack major upgrades since the iPhone 11. Now, just a month before the potential launch, a new report reveals unfortunate news of the iPhone 15 series. 

iPhone 15 production reportedly slashed

Apple iPhone 15

Apple had previously acknowledged that the smartphone market is experiencing a slowdown. The company has been in a decline in the last couple of quarters in the US. Now, analyst Jeff Pu who is privy to an investors note sent by Apple has reported that Apple is cutting down on iPhone 15 production. 

Pu stated that Apple will make 77 million iPhone 15 units which is quite less than the previous estimates of 83-85 million units to be shipped by the end of this year. This is also significantly lower compared to the current-generation iPhone 14 series. 

The lower production and sales estimates are cited as supply chain issues and poor demand concerns. Apple has been facing production challenges for the iPhone 15 series. In the latest development, Pu reiterates that the next-generation iPhone models are facing production hurdles related to Sony’s camera sensors, a new titanium frame for the Pro variants, and a new display with thinner bezels. 

Another reason is attributed to the poor demand. The iPhone 15 Pro and Pro Max will reportedly be expensive compared to their predecessor owing to the significant upgrades they will pack. The upcoming offerings are tipped to get a price hike of up to $200. This will likely hit the demand for the iPhone 15 series. 

Pu also confirmed that the next year’s iPhone 16 Pro models will feature a 48MP ultra-wide-angle camera and WiFi-7 support. 

In other news, Apple has reportedly started the production of the iPhone 15 series in India. This marks the first time, the brand is locally producing devices in the country ahead of launch. Previously, newly launched iPhones used to be made in India after a few weeks. 

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